I was a bit hesitant to include these radio spots in my portfolio. Not because I think they’re bad, but because they are a bit… juvenile.

On the other hand, I’ve never seen coffee squirt out of someone’s nose - which is what happened to our client the first time I presented the scripts.

I took that as a good sign. So did she.

For context: Lumo is the fastest way to get a rental apartment. Just go to their website, pick an available apartment, and presto: you’ve got yourself a new home.